Without advertising, the world will never come to know of the exemplary product or service you have to offer. Advertising serves as the most important activity for both new and existing businesses alike. It ensures that you attract new customers, retain existing ones and eliminate competition.
Within the wide umbrella of advertising, videos have emerged as one of the most potent and effective forms of advertising. Adding a product video on your landing page increases conversions upto 80%. It also helps to establish brand trust. Most customers find it daunting to go through volumes of text. A short video ensures that the message is put out to your audience in an engaging and effective manner, thereby leading to more conversions and top of mind recall.
While there are a plethora of merits when it comes to video advertising, it would only be fair to visit the demerits as well. Since most brands today engage in video advertising, a customer is bombarded with more videos than he can handle. This leads to loss of interest and the customer clicks on the ‘skip ad’ option.
We at Ina films see this as a creative opportunity rather than as a challenge. This forces us to come up with extremely innovative and capturing videos that will hook the customer on in the first 10 seconds.
Our team of highly skilled professionals work in close conjunction with your requirements and take care of everything from production to delivery, at very affordable rates. If you’d like to work with us, you can get in touch with us here . We promise to give your brand a personality that won’t fail to impress.